Ehsan's Media blog2 - Bush

1) What other projects has Common been involved in over recent years? Common has written the soundtrack for glory with John Legend 2) What is the 13th Amendment of the American Constitution? An aspect of the US constitution that permits slavery through imprisonment 3) What were the Black Codes? Laws that allowed the American police force to imprison black americans on petty charges, believed to be a means to keep white america in power 4) Why do people suggest that the legacy of slavery is still a crucial aspect to American culture 150 years after it was abolished by the 13th Amendment? Slavery is a key symbol of america’s oppression against black people, the legacy of slavery is used as a comparison to modern day slavery through incarceration   5) Why was Ava DuVernay inspired to make the Netflix documentary 13th ? she was interested in the fact that prisons had become a privatised industry that profited from incarceration. She wanted to make a film

1) How does the  This Is America  video meet the key conventions of a music video? This is America has all the typical elements of a music video Narrative Performance  acts as a form of marketing  2) What comment is the video making on American culture, racism and gun violence? This is america makes a lot of comments culture racism and gun violence. In the very beginning the music video makes a comment on the value of guns over human life by having a man killed with a bullet to the head; while the body was dragged off the gun that was used was put in cloth and taken care of, this could be referencing the NRA and their love for firearms. Racism is tackled by the lyricism and reference to it's history with american culture e.g. constant references to the different stereotypes often associated with young black African Americans  3) Write an analysis of the video applying the theories we have learned: Gilroy, Hall, Rose and Dyson.  Gilroy's theory in Black diaspo

1) What is the purpose of a music video? The basic premise of a music video is to market and sell a product; the product that is mainly sold is the song, but other marketed things would be, the album the song is in, the artist or band, any possible tour, merchandise etc.  2) How has the digital age changed the production and distribution of music videos? The digital age changed the music industry entirely; first, it opened up the distribution of the music video industry from the music labels limiting where the song could be played, a significant difference to how it is now, with it being wildly available on social media and music streaming services such as YouTube and Spotify. Production of music is in a change from CD's and vinyl to Itunes and once again, music streaming services.  3) Which three major record labels are behind VEVO? What is VEVO and why was it created? Sony music entertainment Universal music group  Abu Dhabi media (along with EMI)  These three record la

ASAP rocky prides himself in difference and creativity, his music video for the song "ASAP forever" clearly shows this by taking away conventional methods of cinematography for a unique method of editing throughout the video.